SEO for law firms in Morocco, informative by design

Within the rules of the profession on advertising. Informational pages that explain procedures, a factual presentation of the firm and a complete Business Profile are the usual approach. You approve every page.

The ones you want more cases in, and where clients search. Each gets its own page, explaining the procedure for a non-lawyer, so it can rank for its own questions.

With pages in their language that answer their situation, an inheritance, a property, a company, and that say clearly how you work with clients at a distance.

They show on the map and influence the first call. Replies must never reveal anything about a client's matter. We set up a careful routine.

Yes, with the same approach: informational pages on the procedures clients ask about, such as buying property or setting up a company, and a clear Business Profile.

Clients who search a practice area or a legal question find your firm's own pages, written within the rules of the profession, and contact you. It is mostly content and local SEO, with a page for each practice area.

Yes, when the pages answer what clients search. People look up their legal question first, then a lawyer in their city, and each search can bring them to the firm: a practice-area page for the question, the Business Profile and a city page for the lawyer. It is slower than ads, but a page that ranks keeps bringing enquiries without a cost per click.

A completed Business Profile and clear practice-area pages can move within weeks, and enquiries usually follow between the third and the sixth month on searches with few competitors. Contested searches in Casablanca or Rabat take longer. Our guide How long SEO takes explains what moves first.

We do not publish prices, because the work differs from one firm to another: the number of practice areas and cities, the state of the site and the competition on those searches. The free audit comes first, then a quote for the work it shows is needed.