SEO for Marrakech, found before visitors land

Most of your customers search from abroad

Marrakech lives on visitors. The medina is a UNESCO World Heritage site, the city receives international flights at Menara airport, and riads, hotels, tour operators, restaurants and spas compete for the same travellers. Most of those travellers start searching weeks before they arrive, from France, Spain, the United Kingdom, Germany or the United States, and in their own language.

Then the searches change. Once they land, they search on a phone, near where they stand: a restaurant in Gueliz, a hammam near Jemaa el-Fna, a pharmacy that is open. That second moment is decided on Google Maps.

Taking searches back from the booking platforms

For broad searches such as "riad Marrakech", booking platforms and travel guides fill the first page, and a single riad will not displace them. The opening is in the precise searches they do not answer well: a riad with a heated pool in a particular part of the medina, a cooking class in a family house, a day trip to the Ourika valley with a named guide.

We build pages for those searches, in English and French at least, and make sure your Business Profile shows the photos, the exact location and the reviews a traveller checks. For hotels, Google also offers free booking links next to the paid ones, which can send bookings straight to your own engine.

How we work with Marrakech businesses

We are based in Tangier and work with Marrakech clients by video and online. The audit looks at both moments: the searches travellers make before they book, in each language that matters to you, and the map results around your address once they are in the city.